These inter-related services involve brand-building, corporate positioning and image development to present your company compellingly to customers, partners and other stakeholders.

Branding
Branding, includes name creation, identity development and design and the application of the brand to electronic and print-media formats, among others.

Marketing
Marketing, involves concentrating on launching and presenting your brand in the market. For this, we explore cost-effective means to communicate with your prospective clients and then work with you to develop effective strategies for making it happen.

Our marketing services include evaluating the appropriate strategy for each client, organizing meetings, conferences and events and then targeting and soliciting the appropriate audiences to attend them.

Depending on your business, the first two aspects of the service brand strategy and marketing may also include internal and external perception audits and integrated employee retention programmes.

Public Relations
Public Relations is all about positioning or making sure your brand is seen and talked about in all the right places.

To make sure this happens (and to ensure your company develops a high profile in the process), we devise succinct corporate messages about your business and your brand. We then pitch them to appropriate print and broadcast media for broad dissemination.

If needed, we also assist with media training, executive development coaching and other specialty programs to help raise your public profile.